Tycon Insights

Not sure if you have heard but Microsoft is at it again with it new Google killer search engine called Bing.  It looks like they have put lipstick on live.com and re-branded it Bing. I have been playing with Bing to check on rank results of my blogs and websites, It is my passion. Cool, one of my sites has a results of 792,000,000.  I am starting to like this search engine more.

This name change to Bing should be the  thing for Microsoft and  does not have to start over with some new search engine.  The search engine has a neat little feature where it lists your last search history on the side of the screen. Reminds me of Unix and history of commands that I used last. This one feature if a very useful tool when trying to do some keyword research.   The search results come very quickly once you insert your keywords or question.  I will play with more over the coming days to see things change as Microsoft spends hundreds of millions of dollars on advertising of Bing.com, there is TV, internet ads and infomercials.

We will see over the next coming months to see if Bing will deliver the traffic like Yahoo, to me that is what Bing needs to compare itself to first. Then Google.  What you think?

Tycon Insights